I would love to claim that the four different covers of the book were a great idea that we hatched through our own brilliance. In fact, they came about in a typical ‘Everything’s an Offer’ kind of way. Gary had produced four different color designs and we were having trouble choosing. A decision had to be made and in frustration I blurted out “why do we have to choose just one?”. Gary mentioned my response to Brad, who asked, “has anyone asked the printer if we have to choose only one?”. We hadn’t, so Gary called him and discovered that it cost very little more to have extra colors, so we didn’t have to choose at all. The nice thing about this is that as well as looking cool, they generate conversation - we can offer people the color they like, or play games in workshops with them and so on, and all because we asked an obvious question.

On a rainy Halloween day in Portland Oregon, a large truck, that started it’s journey in Mattoon Illinois, unloads four pallets of books.